Nuru Gel is a unique, water-based massage gel that originates from Japan and is specifically designed for full-body and body-to-body massages. Known for its exceptional glide and smooth texture, Nuru Gel allows two bodies to move effortlessly against each other, creating a deeply relaxing and intimate massage experience.
In this article, you’ll learn what Nuru Gel is, where it comes from, how it is used, and how it differs from traditional massage oils.
What is Nuru Gel?
Nuru Gel is a highly glide-intensive massage gel formulated on a water basis. The term “Nuru” comes from Japanese and translates to “slippery” or “smooth,” which perfectly describes the gel’s signature texture.
Unlike conventional massage gels or oils, Nuru Gel remains extremely slippery for a long time without becoming sticky or greasy. Because it is water-based, it can be easily rinsed off with warm water and leaves no oily residue on the skin.
Nuru Gel is specifically designed for body-to-body massages, where close skin contact and continuous movement are essential.
Where does Nuru Gel come from?
Nuru Gel originates from Japan and is closely associated with the traditional Nuru massage. This massage technique focuses on flowing movements, full-body contact, and deep relaxation.
During a Nuru massage, both participants apply Nuru Gel generously and glide directly against each other using their entire bodies rather than just their hands. The exceptional glide of the gel is essential for achieving the authentic experience.
Over time, Nuru Gel has gained popularity worldwide as people discovered its unique properties and benefits compared to traditional massage products.
What is Nuru Gel used for?
Nuru Gel is primarily used for:
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Body-to-body massages
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Full-body massages
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Relaxation and wellness rituals
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Intimate massage experiences for couples
Because of its long-lasting glide, Nuru Gel is ideal for extended massage sessions where uninterrupted movement and skin contact are important.
Many users also appreciate Nuru Gel for its natural skin feel and easy cleanup after use.
Nuru Gel vs Massage Oil – What’s the difference?
Although massage oils are commonly used for relaxation, they differ significantly from Nuru Gel.
Massage oils are typically greasy and absorb slowly into the skin. Over time, their glide decreases, and they often leave residue on the skin, sheets, or clothing.
Nuru Gel, on the other hand, is water-based and non-greasy. It provides an extremely long-lasting glide, allows direct skin contact without an oily film, and can be easily rinsed off with warm water. These properties make Nuru Gel far more suitable for body-to-body and full-body massages.
Is Nuru Gel safe for the skin?
High-quality Nuru Gel is formulated for external skin application and is known for being skin-friendly. Most premium formulations are pH-neutral, vegan, and suitable for all skin types, including sensitive skin.
Because it is water-based, Nuru Gel does not clog pores and does not leave heavy residue behind. After a massage session, the gel can be easily washed off, leaving the skin feeling clean and refreshed.
As with any cosmetic product, it is recommended to review the ingredient list and follow the manufacturer’s instructions for use.
Learn more about Nuru Gel
If you want a deeper understanding of Nuru Gel, including how to use it properly, what to look for when buying high-quality products, and how it compares in real-world applications, read our complete guide.
For a complete guide on Nuru Gel, including usage tips and how to choose high-quality products, read our
Nuru Gel Guide.
Final tip
Nuru Gel is not just another massage product—it is a specialized gel designed to support fluid movement, closeness, and relaxation. Understanding its origin and purpose helps set realistic expectations and ensures the best possible experience.